Projects TeaWay, AgroNet and ITM BEE-BSB were presented during the official celebration of the International Tourist Guide Day on February 21, 2020 in Varna, Bulgaria, hosted by the Bulgarian Association of Tourist Guides with the support of Varna Municipality. Varna Economic Development Agency as a BSB project beneficiary used the event’s audience of more than 100 representatives of the Ministry of Tourism, Varna Municipality, specialized sectoral associations, wine producers, media and citizens to popularize these BSB projects, funded under the JOP ”Black Sea Basin 2014-2020”. The exposure of roll-up banners and promotional materials for the projects raised the interest of the participants in the meeting. Particular attention was paid to thematic brochures for wine tourism and delights from the national cuisines of countries in the Black Sea region, which brochures were created under the PIRT project (Black Sea Program 2007-2013).

International Tourist Guide Day is a professional holiday celebrated each year on February 21. This observance was established by the World Federation of Tourist Guide Associations (WFTGA) and has been held since 1990.